Obviously this is just a drop in the bucket for Chinese TV ratings, but a Tuesday evening fight between Chauncy Welliver and Laurence Taussa was able to draw over 14 million viewers on Chinese TV. Considering most Chinese hadn't even heard of boxing two decades ago, that's an incredible number. The Chinese amatuer program has recently made a push to develop boxers, and while the top guys have not been allowed to go pro at this point (contrary to their indications after three of their fighters medaled in 2008), it seems that the sport is starting to catch on there. Getting the largest market in the world interested in boxing can only be a good thing.