Golden Boy's Richard Schaefer says that he's got the MGM Grand locked down and a Showtime pay-per-view idea in the hopper for November 9. The promoter gave no exact details about fights, but it's believed that Adrien Broner vs Marcos Maidana may be the target main event, with Broner's WBA welterweight title at stake.
If the deal goes down, we're getting dangerously close to the really dark days where there were simply too many pay-per-view fights and too much was being demanded of fans. If Showtime doesn't have the budget available to do Broner-Maidana on that date without pay-per-view, like, I get it, and I understand that this would be about the only way to do the fight on that date, and the fighters are probably ready to fight on that date, and all that stuff. I get it. That doesn't mean anyone has to like it, and I certainly don't.
With Floyd-Canelo, Bradley-Marquez, and Pacquiao-Rios all happening between September 14 and November 23, we're already talking about $200 or so of pay-per-view money being asked of you. Adding another show, a month after Bradley-Marquez and two weeks before Pacquiao-Rios, when Top Rank and HBO have a Donaire/Mikey Garcia doubleheader planned for the same night -- they're asking for a flop here. Broner does good TV numbers, but that doesn't mean all those people are going to want to pay $60 to see him fight Maidana, and worse than that, it's just a horrible time for the fight. It's right in the middle of an incredibly hot busy season for pay-per-view, and there's no question that Broner-Maidana is the least of these fights in terms of being a marquee event.
Look, I'll buy. That's a given. I'm going to spend the $250-275 or whatever for all four shows. In part because this is my job, in part because I'm an idiot who hates missing anything significant as it's happening. I'm not worried about my interest level. But if Broner goes out and flops on pay-per-view, what good does that do anyone?