Floyd Mayweather's win over Canelo Alvarez was massive business live, having already broken the all-time record for gate revenue, and now we know that we're dealing with a record-setting TV broadcast, too. Richard Schaefer says that the fight will eclipse two million pay-per-view buys in the United States, and while it may not (but may) break the 2.5 million buys mark set by De La Hoya-Mayweather in 2007, it will definitely set the new revenue record.
"It's definitely the highest-grossing pay per view of all time," said Schaefer. "There's a possibility that it could be the highest numbers of buys as well, but we're still collecting data. I don't want to make the statement that it's going to surpass the buys [2.5 million] as well, unless I'm absolutely sure."
In the end, Floyd Mayweather may nearly double his $41.5 million guarantee, as Schaefer says Floyd could pocket between $70 and $80 million, while Canelo Alvarez, who was guaranteed $5 million, will leave with well over $10 million.
In Mexico, the fight on Televisa had a 41.1 rating, 77 share, and was watched by 22.1 million viewers in 5.9 million households. These are new records for boxing on TV in Mexico. Canelo's previous high came in April, when he fought Austin Trout and drew 15 million viewers.
It is still too early to tell how many people bought Mayweather-Guerrero.