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From an Everlast press release in my inbox:
EVERLAST + ANDRE BERTO CREATE LIMITED EDITION T-SHIRT TO RAISE MONEY FOR AMERICAN RED CROSS + HAITIAN RELIEF EFFORT
New York, NY - January 21, 2010 - Everlast Worldwide, Inc. and WBC Welterweight World Champion Andre Berto have teamed up to create a limited edition "Team Berto" t-shirt to support Haitian relief following the January 12th earthquake.
All profits from the sale of the t-shirt benefit the American Red Cross’s Haiti Relief and Development fund to support emergency relief and recovery efforts and help those affected by the earthquake.
"Like the rest of the world, we are deeply saddened by the tragic events in Haiti and are committed to using our resources to help those in need," said Neil Morton, CEO of Everlast Worldwide. "So when news of the disaster broke, we immediately contacted Andre to see how Everlast could help."
In addition to giving away 100% of the profits from sales of the shirt go to the American Red Cross, Everlast has committed to donating $10,000 of clothes to the recently established Berto Dynasty Foundation!, to be distributed amongst those in Haiti who have survived but are without basic necessities.
The limited-edition shirt, available at www.Everlast.com, reflects the Haitian national colors and features the Everlast logo, Andre Berto logo and the island nation of Haiti’s silhouette.
Absolutely class move by Everlast and the shirt is pretty nice too. If you're looking for a way to help I urge you to consider picking up this shirt.