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PBC coming to prime time Fox

Al Haymon just secured another time-buy on a major network, which will bring his PBC series to prime time on the main Fox network.

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Wil Esco is an assistant editor of Bad Left Hook and has been covering boxing for SB Nation since 2014.

Tally another network for power broker Al Haymon. The influential and mysterious adviser/manager has just added Fox to his ever-growing list of networks for his Premier Boxing Champions series, which now includes: CBS, NBC, NBC Sports Net, ESPN, Spike TV, Bounce TV, Fox Sports 1, and now the main Fox network.

Fox will host at least three PBC cards in 2016, all on Saturday nights from 8-10pm EST. The first show is scheduled to be held on Jan. 23, with the other two shows scheduled for March 12 and July 16. The network sent out notifications to its affiliates this week making the announcement and letting them know how much allotted commercial time would be available for sale during each of the shows.

No fights have been announced for the PBC cards on Fox thus far, and as one should expect from Haymon, PBC declined to comment on this news.

What seems abundantly clear is that Haymon now has more than enough distribution channels for his product, he just needs to put on good fights more consistently if he wants to draw more attention to the sport.

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