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Oscar De La Hoya: If Cotto-Canelo is 2nd biggest PPV ever, that would be good

Oscar De La Hoya is a business genius and suspects that 2.4 million sales would be pretty good for Cotto-Canelo.

Scott Christ is the managing editor of Bad Left Hook and has been covering boxing for SB Nation since 2006.

Oscar De La Hoya sat down with Bloomberg Business to discuss next Saturday's big Cotto-Canelo pay-per-view fight in terms of, you know, business, and had some really thought-provoking...thoughts.

Asked if he believed the backlash after Mayweather-Pacquiao would impact sales for Cotto-Canelo, De La Hoya, a noted Mayweather critic as well as outspoken critic of that fight because he didn't promote it, downplayed the connection.

"People know this is a real fight. Stylistically, this is a fight that's going to be guaranteed action, no matter what. Miguel Cotto is a warrior, he's a fighter that just goes straight in, throws a lot of punches, has a great chin. Canelo, my guy, he's the young bull. He's a fighter who's just as strong, he's 10 years younger. This is one of those fights where it can't miss. And people know that."

De La Hoya also expects that if this can simply be the second-biggest pay-per-view of all time, they'll do OK.

"What I'm thinking is, Manny Pacquiao-Floyd Mayweather generated 4.8 million (buys) at $100 a pop. So what we did here was slash the price in half, and if we generate half the business that fight did, then we're in great shape."

It is arguable that what they have done is "slashed the price in half," since no other PPV has ever been $100 and it's possible that no other PPV ever will be. This is a normal priced +$10 boxing pay-per-view-- $69.99 in HD, $59.99 in SD, which nobody orders because it's 2015 and if you're the type of person who's going to drop money on a boxing pay-per-view, you have HD; I mean, maybe if you make a mistake, and then you have to call in and go, "ah, dang it, I meant to order the HD" and they go "we can change that for you but it's $10 more" and you go "yeah I know I'm not an idiot, which by the way, why are you pretending there should be extra charges for HD in 2015?" and then they pretend to hang up

Anyway, this is an interview with Oscar De La Hoya, being Oscar De La Hoya.

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