Well this was entirely expected.
Canelo Alvarez’s blockbuster showdown with Liam Smith, which saw the Mexican superstar fell "Beefy" with a ninth-round body shot, did not wind up busting many blocks. In addition to filling just 52,000 of AT&T Stadium’s 100,000 seats, the pay-per-view received a paltry 300,000 buys according to ESPN.
For comparison on the latter, Canelo’s fight with Amir Khan did 600,000. Even his fight with Alfredo Angulo out-sold his latest effort with 350,000. These numbers are comparable to the Erislandy Lara fight.
I suppose it’s about as good as can be expected when Willie Monroe Jr. vs. Gabriel Rosado was the co-main event and high-profile names like Luis Ortiz and Billy Joe Saunders pulled out. I’d say something like "hopefully this will convince people not to but crap fights on pay-per-view" but even I, a man whose recent gambling record demonstrates zero concept of pattern recognition, am not naive enough to say something like that.