Multiple industry sources have confirmed to ESPN that the anticipated rematch between Canelo Alvarez and Gennady Golovkin did 1.1M pay-per-view buys, falling short of the 1.3M buys the fight did the first time around last year.
Despite that, however, the rematch actually generated more money — at least $94M in PPV buys — because of the $84.95 asking price for most viewers. Golden Boy declined to speak on the topic of sales figures.
“We will not be releasing overall figures for the fight, but between a terrific gate, a very successful linear (television) pay-per-view buy rate and an explosion in digital pay-per-view sales, Canelo-Golovkin II was a more successful event than its predecessor,” Golden Boy said in a statement given to ESPN.
Aside from the the rough estimate of the PPV revenue, the Nevada State Athletic Commission just released figures for the live gate which indicated that $23,473,500 was made from 16,732 tickets sold at the T-Mobile Arena in Las Vegas. Those figures turned out to be less than the first Canelo-Golovkin fight, which generated $27,059,850 at the same venue last year.